Podcast

Leveraging Local Events to Grow Your MSP in 2023

Smart community engagement and local events remain a high ROI opportunity for MSPs to expand visibility, demonstrate expertise, and get word-of-mouth referrals. By focusing on select and strategic events aligned to your services and ideal buyer profile, new business growth can really take off with local events, but you have to be strategic and have clear KPIs set in advance.

The Business Growers is a marketing agency that helps MSPs and IT companies grow revenue by providing the strategy, execution and dedication of an in-house marketing team. Listen in as Laura Johns, founder and CEO, offers some tips for a better local event strategy to increase lead flow for your MSPs in the year ahead. To schedule your Growth Acceleration Session, contact us at thebusinessgrowers.com.

Insights and More

S1 : EP.04
Editors PickMarketing

Fast and Intentional Growth with AK Operations

In this podcast, Laura interviews Amy Kohl, Founder and CEO of AK Operations. Amy's business started out of necessity and grew it with grit and determination. In just three short years, her business has exploded, and her team of ten women serve over 40 clients across the country. In this episode, Amy talks about her leadership style, what it's like to employ a team of empowered women and the challenges (and victories) she has faced since AK Operations began.

S1 : EP.05
Editors PickMarketing

Culture and Communication: Best Practices for Business Leaders

Dr. Karen Lindsey, “Dr. K,” is Assistant Professor of Strategic Communication at Elon University. She’s an expert in all things communication and also serves as a consultant for university presidents and business leaders, specializing in personal brand, corporate communication, crisis communication, media relations - all things we should be thinking about on a regular basis as leaders in our organizations. Listen in as we gain insight from her on communication “blind spots” and advice on best practices for business leaders.

S1 : EP.10
Editors PickMarketing

INCOMPAS Rebrand Launches a New Season of Opportunities with Chip Pickering

The Business Growers CEO, Laura Johns, sat down with Chip Pickering, a well-known Mississippian and CEO of INCOMPAS. With The 2022 INCOMPAS Show just around the corner, Chip walks through a transitional time for INCOMPAS with a name change and complete rebrand and discusses how it helped launch the organization into a new season with more opportunities. If you're in the communications industry, this is a must-listen.

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