Media Contact:
Grace Gebhart
Director of Marketing Operations
grace@thebusinessgrowers.com
FLOWOOD, MISSISSIPPI, OCT. 7, 2024 — Laura Johns, CEO of digital marketing firm The Business Growers, launched the publication of her new book, Know Grow Scale: The Digital Marketing Blueprint for Growing Your MSP or IT Business.
Published on Amazon in Kindle and paperback versions, this book discusses the fundamentals of digital marketing, including chapters about Google ads, SEO, lead generation, and more.
Johns leverages 20 years of expertise in B2B tech marketing to outline a step-by-step guide so MSP and IT companies can set a proper foundation for digital marketing and increase revenue. Johns’ philosophy revolves around three core layers: Knowing your market and brand positioning; Growing through efficient marketing strategies; and Scaling your business by leveraging data and ROI-driven marketing techniques catered specifically for business-to-business selling.
‘Know Grow Scale’ is a simple and to-the-point guide tailored specifically for busy MSP and IT company owners,” Johns explained. “Whether you’re struggling to differentiate your services or scale your business, this book will empower you to transition from relying on handshakes and referrals to utilizing digital marketing to build your brand and generate consistent leads.”
The introduction of Johns’ book reflects her company’s commitment to empowering MSPs and IT business owners with industry-leading solutions that allow them to make informed decisions and drive revenue growth. Those interested in learning more about Know Grow Scale or purchasing a copy can visit Amazon.com.
About The Business Growers:
The Business Growers is a rapidly growing digital marketing agency focused on accelerating the success of MSP and IT companies with a combination of high-level CMO marketing strategy and implementation support. Their team of professionals serves clients in 25 states today and uses a Know, Grow, Scale™ framework backed by 20 years of tech experience.
For more information, visit www.thebusinessgrowers.com.
The Business Growers is located at 110 Belle Meade Point, Suite 201, Flowood, MS 39232.
