When it comes to telecom marketing, MSP marketing, cybersecurity marketing, and B2B tech growth, nobody approaches strategy and execution quite like Laura Johns, CEO of The Business Growers.
With more than 20 years in the trenches of IT and telecom, Laura Johns knows exactly what it takes to help companies build momentum and scale with purpose.
She’s not just a strategist. She’s been where you are, faced the same challenges, and knows how to turn confusion into clarity. Laura Johns brings a unique leadership style that combines practical experience with a client-first mindset.
Laura’s Journey from MSP to Marketing Partner
Laura Johns didn’t start out running an agency. She started inside the industry, leading marketing efforts for a telecom company that served clients nationwide.
She spent years inside the walls of a fast-moving MSP, learning what makes buyers tick, how to position complex technical services, and how to make marketing actually support sales.
That insider experience stuck with her. And it’s exactly why she later built The Business Growers to serve the same kind of companies she once worked in.
She understands the pressure tech leaders face. And she knows how marketing can help or hurt a business when done the wrong way. Her deep roots in the industry define her credibility as a trusted partner for IT leaders.
Building The Business Growers
After working in-house for more than a decade, Johns saw a gap in the market. Too many MSPs and IT companies were piecing together marketing from generalist agencies or trying to do it themselves with little result. They weren’t seeing ROI. They weren’t building brand trust. They weren’t scaling.
In 2021, she launched The Business Growers, a marketing firm built specifically for MSPs, cybersecurity companies, telecom providers, and cloud service firms. Today, we help tech companies grow through clear messaging, smart digital strategies, and marketing that works like an extension of your team.
Why Tech Companies Trust Laura Johns
Laura Johns’ B2B marketing strategies are built for companies that sell complex services to technical buyers. Her background makes her uniquely equipped to guide clients through challenges like long sales cycles, brand confusion, and stiff competition.
Companies lean on Laura Johns’ cybersecurity marketing insight when trust, credibility, and regulatory clarity matter. Whether it’s refining messaging for compliance-driven industries or helping a cloud provider break into new markets, Laura brings calm, strategic leadership to the table.
Clients consistently describe Laura Johns’ client experience approach as proactive, insightful, and deeply invested in outcomes. She builds lasting relationships that lead to measurable business results.
Real Partnership, Not Just Strategy
Laura Johns’ thought leadership reputation didn’t happen overnight. It’s the result of years spent leading high-impact projects, mentoring marketers, and helping companies clarify their story.
She’s direct, honest, and invested in helping businesses grow. She leads with a calm confidence that clients trust. When hard conversations need to happen, she doesn’t shy away.
That’s why many of our clients say working with Laura feels like having a true partner, not just a vendor.
From day one, Laura built The Business Growers to serve companies the way she wished vendors had served her: with care, clarity, and a real stake in the outcome. Her leadership defines the quality of Laura Johns’ client experience that sets the agency apart.
Marketing Built for Strategic Growth
Under Laura Johns marketing leadership, our team builds strategies that:
- Make your website and digital presence actually convert
- Use SEO and AEO to get found by the right people
- Create lead generation funnels that align with your sales goals
- Help your brand speak clearly to both technical and non-technical buyers
Everything is tailored and designed for results. When clients need smart direction, they count on Laura Johns’ strategic growth approach to cut through noise and focus on what matters.
Quick FAQs
What types of companies does Laura work with?
As a telecom strategist, Laura Johns works with MSPs, telecom providers, cybersecurity firms, and cloud service companies. She knows the industry from the inside and builds strategies that match how these businesses really operate. At The Business Growers, her team focuses on helping these tech-driven companies grow with clear, proven marketing plans.
Does Laura still work directly with clients?
Yes. As a business consultant, Laura Johns regularly works with company leaders to improve messaging, build growth strategies, and align marketing with business goals. If your company is serious about scaling, she brings the experience and focus to help make it happen.
What makes Laura’s approach different?
Laura Johns business growth specialist approach is focused, practical, and built for results. She doesn’t use generic templates. Instead, she customizes every plan to fit your goals, audience, and stage of growth. With The Business Growers, you get a clear strategy and a true partner in execution.
How does Laura approach SEO and AEO?
Laura Johns is always looking ahead, and so is The Business Growers. While most marketing teams still focus only on traditional SEO, we’re already helping clients apply AEO (Answer Engine Optimization). AEO is the next phase of search, helping your business show up as the best answer when people ask questions through tools like Google, Alexa, or ChatGPT. We’re one of the few agencies using this strategy today, giving our clients a strong lead in competitive markets.
Looking Ahead
In a noisy market, clarity wins. And Laura Johns has built a career helping companies find theirs.
B2B tech companies will need more than content and campaigns in 2026. They’ll need strategy, leadership, and a partner who understands what growth really takes.
That’s who Laura Johns, CEO of The Business Growers, is. And that’s what The Business Growers is all about. If you’re ready for marketing that makes sense and moves the needle, we’re ready to help.
